CoolSculpting: Double Points

Agency: Long Dash

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CoolSculpting® is a treatment that allows patients to freeze their stubborn fat on various parts of your body such as chin, thigh, abdomen. It is the No.1 procedure for nonsurgical fat reduction. They came to us for a campaign to promote their double points offer on treatments during the month of January. Points refer to their Alle loyalty program where they earn points for any procedures. This promotion was to incentivize conversion of new and utilization of existing patients. CoolSculpting®’s biggest hurdle was education on cost to effectively finish all eight treatments to see results.

Resolution You is a New Years resolution based campaign to motivate anyone who wants to improve themselves and deserve this treatment.

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